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Navitas is a leading global education provider that has helped generations of learners transform their lives through education. We create life-changing opportunities to learn by delivering an extensive range of educational services to over 70,000 aspirational students across our global network each year.

We are recruiting to fill the position of:

Job Title: West Africa Officer

Job No.:
Location: Lagos, Nigeria

About the Role

  • The West Africa Officer (WAO) role is to enhance and increase the University of Portsmouth’s international profile by undertaking recruitment activities in this region markets, attending exhibitions, supporting educational agents and maintaining links with international partners.
  • Will be a member of University of Portsmouth Global (UoP Global) team. UoP Global staff are responsible for promotion of the University and encouraging the best international students to study the university.
  • Assisting the West Africa Regional Manager, the post holder will be responsible for engaging with key stakeholders in the student applicant journey. Although the focus of this role is on Nigeria, the role may also involve some work across other parts of West Africa.

Main Responsibilities

  • Liaising with enquirers, applicants and offer-holders supporting and encouraging the journey to UoP for suitable candidates, via phone, digital and face to face contact.
  • Work with Global Admissions to obtain complete applicant documentation.
  • Assist in the management of offer-holder WhatsApp groups and other channels.
  • Liaising with partner agents on specific student cases.
  • Attendance at in-person or online student recruitment fairs.
  • Provide regular reports on applicant and enquirer feedback and conversion outcomes to the Senior Global Officer (Sub-Saharan Africa).
  • Keeping up to date with UoP courses, experience and application processes.
  • Organise and assist in delivery of physical student pre-departure briefing

Key Duties

  • To prepare and organise attendance at exhibitions and visits, including identifying and briefing additional team members from University academic departments.
  • To counsel students at and following international education exhibitions, visits to schools, colleges, universities and agents’ offices and follow up activity.
  • To manage a regional budget alongside the West Africa Regional Manager to ensure expenditure is allocated specifically produce effective return on investment.
  • To work closely with Global Admissions teams to ensure a prompt and efficient service when dealing with agent applications and queries whilst maintaining high levels of customer service.


  • To develop and maintain relationships with appointed agents.
  • To develop and maintain relationships with existing partner institutions and their students.
  • To participate and contribute to the working relationship between the Global Office and Faculties within the University of Portsmouth, specifically with Admissions Tutors to ensure a smooth and effective line of communication with applicants and agents.
  • To contribute to the welfare of new and continuing students through involvement in the Induction programme, social events, societies and focus groups.
  • To be willing and able to assist agents with urgent enquiries during evenings and weekends to ensure an excellent customer experience whilst maintaining strong brand reputation.


  • To contribute to Marketing plans in conjunction with the Senior Global Officer and West Africa Regional Manager.
  • To prepare evaluative reports on the success of regional exhibitions/recruitment visits.
  • To coordinate marketing and recruitment activities targeted at local and national colleges and institutions.
  • To work closely with the Global Marketing and Alumni team to source additional resource for online webinars, recruitment exhibitions and conversion assistance.

Continuous Improvement:

  • Contribute to the development of a respectful service culture of mutual support and continuous professional growth


  • There are no direct reports to this position

Key Relationships to Position
Internal (within the University):

  • Deputy Director, International Recruitment & Admissions
  • Senior Global Officer (Sub-Saharan Africa),
  • West Africa Regional Manager
  • Global Marketing Team
  • Global Admissions Team
  • International Student Advice Team
  • Associate Deans Global Engagement
  • Other UoP colleagues as required
  • ICP Recruitment and Admissions Team (Nigeria and UK)

External (outside the University):

  • Business, industry and institutional partners
  • Government, including Department of Foreign Affairs and Trade
  • Agents
  • High Schools
  • Navitas

Person Specification

NoAttributesRating Source
Specific Knowledge & Experience  








Experience of working in differing cultural environmentsEAF, S
Work experience in an educational setting, preferably international student recruitment.DAF, S
Working knowledge of a CRM system such as Salesforce or SITSDAF, S
Understanding of international higher education marketsDAF, S
Knowledge of issues related to the admission of overseas studentsDAF, S
Knowledge of higher education issuesDAF, S
Experience in a marketing / sales roleDAF, S
Experience of living, working or studying overseasDAF, S
2.Skills & Abilities 










Strong interpersonal skills and the ability to deal with a variety of people, across levels and culturesEAF, S
Excellent communication and presentation skills, both written and oral including the ability to influence and persuade.EAF, S
Highly motivated, working to, and exceeding, targetsEAF, S
Ability to work independently in challenging cultural environmentsEAF, S
Excellent organisational skillsEAF, S
Successful track record of phone-based communications and customer serviceE
IT skills including familiarity with word processing and database packages, email and web browsersEAF, S
Good attention to detail and an appreciation of the importance of accurate information to stakeholders and compliance with institutional and legal regulationsEAF, S
Facility in a relevant foreign languageDAF, S
Confidence in decision makingDAF, S
3.Qualifications, Education & Training 


Good UK Honours Degree (or equivalent)EAF
Professional marketing qualification e.g. CIM / professional qualification associated with MarketingDAF
4.Other Requirements 




Cultural awareness and sensitivityES
Stamina and resilience for travel and unsocial hoursES
Professional attitude, conduct and self-presentationES
Demonstrable business / commercial awarenessDS


  • Rating of attribute: E = Essential; D = Desirable
  • Source of evidence: AF = Application Form; S = Selection Programme (Including Interview, Test, Presentation).

What we can offer you:

  • Career progression and professional development pathways
  • A strong, positive and values driven workplace culture
  • Collegial and collaborative environment with a commitment to education
  • Access to, and support from, a comprehensive and experienced sales and marketing workforce
  • Mobility within the business and global locations
  • Health & Wellbeing initiatives for you and your family

Application Closing Date
28th April, 2022.

How to Apply
Interested and qualified candidates should:
Click here to apply online


  • Navitas promotes and embraces an inclusive and diversified workforce. We believe equality, flexibility and diversity in the workplace will deliver a rich and collaborative environment for our employees, students and clients.
  • We encourage applications from candidates with disabilities, of all ages and genders and diverse community groups.
  • Applications received after the close date may be considered pending the recruitment process.

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