Digital Marketing Manager – Consumer Lending at Access Bank Plc

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Access Bank Plc is a financial institution with presence in 9 countries in Africa and the United Kingdom and in all major cities in Nigeria. Also referred to as the Africa’s Bank of Best Practice, Access Bank operates on a platform of strong ethics, governance and professionalism.

We are recruiting to fill the position of:

Job Title: Digital Marketing Manager – Consumer Lending

Location: Lagos
Employment Type: Full Time

The Unit

  • The Access Bank digital lending unit is a tight-knit team of ambitious, fun-loving, and hard-working experts with a combined 50+ years of experience in the tech, fintech, and banking industries. We have a history of smashing massive targets and this year, our targets are bigger than ever.
  • We don’t see obstacles, only opportunities. We believe in accountability and personal responsibility, and we don’t stop until we achieve our goals.

What Will You Do?

  • Increase revenue and loan requests through the efficient use of paid digital advertising
  • Set up campaigns in Google and Facebook Ads.
  • Monitor campaign performance and optimize for cost-efficiency.
  • Routinely run experiments to maximize results & document learning
  • Report campaign results to management.
  • Develop the process for community management and influencer marketing
  • Develop inbound content marketing strategy.

Who Are We Looking For?
The ideal candidate for this role is:

  • Passionate about customers
  • Fully understands customer needs, wants, goals, frustrations, and challenges
  • Skilled at translating the customer persona into winning ad copy, creatives, and targeting strategy.
  • Immersed in the world of financial technology with a clear understanding of credit and lending systems.
  • Ambitious, friendly, and collaborates across departments with ease.
  • Data-driven
  • Results-oriented
  • Highly meticulous (zero tolerance for grammar and spelling errors)
  • Experienced in running Google & Facebook Ads (3 years or more).
  • Comfortable with MS Office and Google Suite.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

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